February 12th, 2010
Photo: ISPO
Still they come, Those ISPO Eco Responsibility Award winners. here we look at Austrian ski company Atomic. They picked up the award for way they designed and produced their Poacher Renu split snowboard, with its wood core, jute layering and water-based top-coat lacquer.
The Jury found that “Atomic shows that modern, highly functional sports equipment can be manufactured sustainably without compromising on function or design. The well-thought-out overall concept from logistics to CSR is a role model not only for the sporting goods industry.”… Read the full story on TreeHugger
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Posted in Tree Hugger